HBO’s history is full of convention-shattering moments. Swearing! Sex! Blood and Guts! Awards! Long, successful runs of risky shows that would never succeed on broadcast channels! And now the world is watching to see how the brand will succeed when untangled from traditional cable. That’s right, HBO Now, the company’s answer to Netflix, has launched.
Watch the video above to see how HBO has evolved since its first sign-on in the groovy ’70s.