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How Fab's Founder Learned To Let Others' Creativity Take The Lead

Bradford Shellhammer, founder of and Shellhammer, has found a way to succeed by letting others take the lead.

Designer and brand consultant Bradford Shellhammer's job is to help businesses unleash their creativity. The one thing he's learned after years of successful collaborations? Stop micromanaging.

Check out the video above to see Shellhammer's philosophy on creative collaboration in action.

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