For carving out its place in the U.S. market–and zeitgeist. The Japanese brand has launched an ambitious U.S. expansion, with hopes of having a 200-store presence and sales of $10 billion by 2020. Last fall, the company opened an 89,000-square-foot flagship on New York’s Fifth Avenue, with another new location at 34th Street. To promote the new stores, the company’s marketing all but took over the ad space of New York, catching the attention of folks who already count themselves as Uniqlo fans, and sparking intrigue among those shoppers who were not yet acquainted with the brand. The company’s new capsule collection, dubbed the Innovation Project, features scientifically formulated fabrics in a sportswear collection; the line is expected to further fuel Uniqlo textile R&D.FCS
collectionsNewslettersInnovation FestivalCurrent Issue
World Changing Ideas
New workplaces, new food sources, new medicine--even an entirely new economic system.
The major tech ecosystems that battle for our attention and dollars.
What’s next for hardware, software, and services.
The brave new world of automation, from AI to drones.
How our urban centers are building toward the future.
Most Creative People
See members of our Most Creative People in Business community: leaders who are shaping the future of business in creative ways.
An award-winning team of journalists, designers, and videographers who tell brand stories through Fast Company's distinctive lens.