For succeeding where other entertainment companies like Disney and Viacom have failed. By choosing to forgo direct game adaptations of films like Batman Begins, the studio has been able to expand franchises with original storylines rather than merely duplicate existing ones. In October, the studio released Batman-inspired Arkham City to stellar reviews, shipping 4.6 million copies within a week.
collections
NewsletterCourses and LearningAdvertiseCurrent IssueFast Government
The future of innovation and technology in government for the greater good
Most Innovative Companies
Our annual guide to the businesses that matter the most
Most Creative People
Leaders who are shaping the future of business in creative ways
World Changing Ideas
New workplaces, new food sources, new medicine--even an entirely new economic system
Innovation By Design
Celebrating the best ideas in business
Follow us:
