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The Most Daring CEOs

Like 23andMe’s Anne Wojcicki, these business leaders are challenging the status quo in unexpected ways.

The Most Daring CEOs
Image: Michal Czerwonka | The New York Times | Redux

Elon Musk

Tesla

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Balancing his time between Tesla and SpaceX while dreaming up innovations such as the Hyperloop as side projects, Elon Musk typifies what it means to be daring.

Image: Noah Berger | The New York Times | ReDux

Marissa Mayer

Yahoo

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She has made the former also-ran the most-talked-about company in Silicon Valley, boosting morale and investor confidence through buying Tumblr and hiring savvy developers to modernize its products.

Image: Yi Aidi | Imaginechina | AP Images

Lei Jun

Xiaomi

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The charismatic Chinese CEO has turned Xiaomi presentations into Apple-like events and the company into a tech darling through smart marketing and low prices.


Ron Shaich

Panera

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His restaurants may sell $16 lobster rolls, but Ron Shaich is on a quest to end hunger, experimenting with a “pay what you want” initiative and recently living for a week on a $4.50-a-day food-stamp budget.

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