Picking up a ringing phone is not a creative act. But when the caller is George Clooney requesting help for earthquake-ravaged Haiti, the response needs to be inspired. Judy McGrath, 58, managed to be both creative and inspired, quickly locking in commitments from ABC, CBS, NBC, and more than 20 other networks to broadcast the Hope For Haiti telethon commercial-free. Together with Clooney, she produced a multivenue benefit–in the end, setting a record for public giving by raising more than $60 million.
World Changing Ideas
New workplaces, new food sources, new medicine--even an entirely new economic system.
The major tech ecosystems that battle for our attention and dollars.
What’s next for hardware, software, and services.
The brave new world of automation, from AI to drones.
How our urban centers are building toward the future.
Most Creative People
See members of our Most Creative People in Business community: leaders who are shaping the future of business in creative ways.
An award-winning team of journalists, designers, and videographers who tell brand stories through Fast Company's distinctive lens.