Nokia, which, as you may know, recently agreed to sell its handset division to Microsoft for $7.2 billion, first poked fun at the iPhone 5C, which comes in five blinding candy colors, by pointing back to its own colorful line of Lumias:
It could have stopped there, but Nokia wasn’t finished yet, this time calling on Breaking Bad antihero Walter “Heisenberg” White to get its message across:
The “gold phone” in question is this model Apple released today, which joins the classic black and white iPhone options:
Faithful Breaking Bad viewers may be familiar with (the very un-gangster) White’s penchant for using numerous burner phones to communicate with his cohorts. It’s funny, though–I can’t recall any one of them being a Lumia.
Although some Twitter users were amused by the riffs, ultimately the joke seemed to be on Nokia:
— Stassi Curry (@Stassi09) September 10, 2013
@nokia_uk You've sold your phone department to Microsoft, why are you even tweeting about the iPhone? Clearly your phones don't measure up..
— Tahgasa Bertram (@SweatyEskimo) September 10, 2013