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Facebook Promotion Drives Upswing In Organ Donation

Simply by offering users the chance to say they’re an organ donor on their profile, Facebook has caused a huge upswing in donor registration.

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About the author

I'm covering the science/tech/generally-exciting-and-innovative beat for Fast Company. Follow me on Twitter, or Google+ and you'll hear tons of interesting stuff, I promise. I've also got a PhD, and worked in such roles as professional scientist and theater technician...thankfully avoiding jobs like bodyguard and chicken shed-cleaner (bonus points if you get that reference!)

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