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Dom Sagolla: How do you create a culture of innovation?

FAST COMPANY: How do you create a culture of innovation?

DOM SAGOLLA: At Chaotic Moon, we’ve created a culture of innovation, and it begins with what we call a meritocracy, which is simply, the best ideas win. We understand that innovation comes with ideas that are both big and small. And it’s important to recognize both. Culture is a feeling, it’s a belief, it’s an understanding that anyone can have an idea and it will be treated the same way every time. Create an environment that supports failure and you will fine success.

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