Ryan Boyles: How do you take an online community to the real world?

Say you’re a tech institution that wants to foster real-world community: How do you? Ask IBM social media strategist Ryan Boyles.

“I believe the best way to take an online community into the real world is through face-to-face interaction, through meetups, through online: Skype or Google hangout or video sessions amongst colleagues or peers or new members. So the face-to-face really can not be replaced by social media, and it is only enriched through those face-to-face interactions at events.” — Ryan Boyles


More Stories