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Nike Innovation: Cleats to Hoops Pads to the “Chalkbot”

Its once ubiquitous pitchman Tiger Woods may be laying low these days, but Nike continues to shine with a winning array of inventive shoes, clothing and retails stores, clever customization tools, and compelling green solutions. Here are the 2009 highlights from No. 13 on our Most Innovative Companies list.

Its once ubiquitous pitchman Tiger Woods may be laying low these days, but Nike continues to shine with a winning array of inventive shoes, clothing and retails stores, clever customization tools, and compelling green solutions. Here are the 2009 highlights from No. 13 on our Most Innovative Companies list.

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About the author

Chuck Salter is a senior editor at Fast Company and a longtime award-winning feature writer for the magazine. In addition to his print, online and video stories, he performs live reported narratives at various conferences, and he edited the Fast Company anthologies Breakthrough Leadership, Hacking Hollywood, and #Unplug

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