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10 Most Popular Stories Of The Week: Ship-My-Pants, Camera Evolution, And More

The top stories this week were of the viral variety. Check out Kmart's hilarious new "Ship-My-Pants" campaign, and gander at some dancing babies while you are at it. These stories and more in this week's top 10.

10 Most Popular Stories Of The Week: Ship-My-Pants, Camera Evolution, And More

1. How Kmart Used Social Listening (And Some Nerve) To Create A Ship-My-Pants Funny Viral Hit
Well done Kmart, well done.

2. To Create The Future Of Brand Identity, Ideo Looks Inward
Ideo pulls a Madonna, expresses itself.

3. Self-Assembling Furniture That Could Make Ikea Obsolete
Just add heat to make moldable, movable, memory foam furniture.

4. The Truth About How Much Workaholics Actually Work
Fast Company
Perhaps it's time to take a look at how much we're really working.

5. Evian Follows Up Its "Roller Babies" Viral Smash With "Baby & Me"
Apparently we all love a dancing baby.

6. See What Your iPhone And Other Personal Effects Will Look Like "100 Years Later"
Maico Akiba's new art shows what our tech may look like in the next century.

7. What Do Apple's Q2 Figures Mean To Developers?
Apple's margins are down in Q2—read on to find out why.

8. Infographic: A Timeline Of The 100 Most Important Cameras Ever Made
Cameras have changed quite a bit over the past 100+ years—check out their evolution in this timeline.

9. Watch: A Huge Kinetic Sculpture Balanced Miraculously On A Single Feather
Watch this sweaty, half-naked man perform remarkable feats of balance. It's actually far more amazing than it sounds.

10. This Is What Facebook’s Green Roof Will Look Like
Facebook's new roof will include an entire park—hope those I-beams hold!

Read more of the Weekly 10 series here. Catch up on other stories and never miss a beat by signing up for Fast Company daily and weekly newsletters.

[Image: Flickr user x-ray delta one]