5 Ways Your Business Can Finish The Year Strong

Don’t give in to the holiday lull: a lot can happen if you put in some extra effort when everyone else is taking it easy.

5 Ways Your Business Can Finish The Year Strong

Many people think the year is now over. But according to my calendar, we’ve still got about two months to go. A lot can happen over the next two months if you take action today. Here are five things your competition is doing that you may want to consider:

  1. November and December are the perfect time to invest in coaching or training. Many businesses slow down this time of the year, which makes it possible for people to be present when they commit to improvement. This is the time to improve skills so that your staff is performing at optimal levels the moment the ball drops in Times Square.
  2. Seek out talent now, even if you won’t be hiring until 2013. Reach out to those people who you’d love to add to your team and invite them to join you for lunch. Follow up over the next several months with additional conversations that could eventually lead you to a yes when you ask, “Will you come work for me?”
  3. Have you noticed how easy it is to get past the gatekeepers during the quiet months? That’s because they are busy using up their vacation time before they lose it. Now is the time to check in with customers and prospects to see what else they might need in terms of products and services.
  4. If you’ve ever worked for a large organization then you know that if you don’t use your budget, most likely next year’s budget will be reduced by that number. Do your clients a favor and help them maximize this year’s budget. Offer to begin projects today that can help them get their New Year off to a solid start.
  5. Lastly and most importantly: Vow to begin your fitness program today and you’ll be well positioned to fight off those who crowd the gym every New Year.

What are you waiting for? Get going before time runs out.

–Roberta Chinsky Matuson is the President of Matuson Consulting ( and author of the forthcoming, The Magnetic Workplace (Nicholas Brealey, 2013) and the highly acclaimed book Suddenly in Charge: Managing Up, Managing Down, Succeeding All Around, a Washington Post Top-5 Leadership pick. Sign up to receive a complimentary subscription to Roberta’s monthly newsletter, Talent Maximizer.

[Image: Flickr user MeckiMac]

About the author

For more than 25 years, Roberta Chinsky Matuson, president of Matuson Consulting, has helped leaders in Fortune 500 companies, including Best Buy, New Balance, The Boston Beer Company and small to medium-size businesses, achieve dramatic growth and market leadership through the maximization of talent. She is known world-wide as “The Talent Maximizer®.” Roberta, a leading authority on leadership and the skills and strategies required to earn employee commitment and client loyalty, is the author of the top-selling book, Suddenly In Charge: Managing Up, Managing Down, Succeeding All Around (Nicholas Brealey, 2011), a Washington Post Top 5 Business Book For Leaders.