Twitter Airs Entire TV Episode A Week Before Its Broadcast Date

The move to broadcast the season premiere of “Raising Hope” reveals the size of Twitter’s entertainment industry ambitions.

Twitter Airs Entire TV Episode A Week Before Its Broadcast Date

Fox TV has teamed up with Twitter to show the season premiere of one of its shows in its entirety a week before its broadcast date. The first episode of the third season of Raising Hope is available now until 11.59 p.m. on Thursday, and it will be shown on TV for the first time on October 2. Although the music industry has used this tactic before–a J.Lo video was available only through the social networking site, and Dutch DJ Tiesto has broadcast an entire gig live–it’s the first time Hollywood has got in on the action.

AllThingsD is also reporting that Twitter is looking toward Hollywood with a view to filling its vacant board position. Ex News Corp-er Peter Chernin is said to be in the frame for the slot left (it is thought) by Mike McCue, who left earlier this year, and he is said to be considering the offer.

About the author

My writing career has taken me all round the houses over the past decade and a half--from grumpy teens and hungover rock bands in the U.K., where I was born, via celebrity interviews, health, tech and fashion in Madrid and Paris, before returning to London, where I now live. For the past five years I've been writing about technology and innovation for U.S.



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