Tumblr has introduced sponsor packages for advertisers in its first attempt at generating substantial revenue. Packages, which start at $25,000, get advertisers access to Tumblr’s 120 million daily impressions through prime spots on Tumblr Radar, which features the site’s most popular posts, and Spotlight, a curated showcase of creative content. The company has no plans to require users to host third-party ads on private blogs, Tumblr tells Fast Company. “Users can host ads on their own if they wish,” Tumblr spokesperson Katherine Barna says. The outlet is already a favorite of brands such as Coca-Cola and Calvin Klein, but Tumblr has resisted advertising since its inception–founder David Karp told the L.A. Times in 2010 he would rather sell the company’s desks than resort to advertising.
The Most Innovative Companies
The top 50 companies in entertainment, media, sports, technology, and more.
Most Creative People
Meet this year's inspiring leaders.
Innovation By Design
A showcase for ingenious design solutions.
World Changing Ideas
New workplaces, new food sources, new medicine—even an entirely new economic system.
Out of Office With
Industry leaders offer a glimpse of their lives outside of the office--and how these experiences have helped to get them where they are today.
Creative dialogue can reinvent your business, your brand, and your career. Join Fast Company on a multi-platform exploration of the art of conversation.
Mind and Machine
Computers are getting smart--very smart. Fast Company explains the complex and increasingly nfluential world of artificial intelligence and machine learning.
How the top talent from creative fields get work done.
The up-and-coming companies that are disrupting industries.
Profiles of the high-level business leaders behind progressive, creative, and innovative organizations
A roundup of breaking tech news, products, and services featuring the most important takeaways.