The Central Baptist Hospital in Lexington Kentucky just had a Baby Name Generator app constructed for it, designed to help expectant mothers work out the “world’s most perfect” or merely “super-cute” names. Its code centers on social media influencers, tech starts, sci-fi characters, notable vampires and so on…and once you’ve juggled together the world’s most SEO-able, Klout-friendly name you can pin it on a virtual blanket and then pin that to Pinterest or share it on Twitter, Facebook and so on. And if you can’t decide yourself, the app even lets your Facebook friends crowdsource a name for you by voting on your potential choices. Silly, but fun…and actually taps into an interesting social idea–that our future children’s names could be more dynamic than historically typical. At the time of writing, the most shared name was “Schwarzenneger Churchill Ted,” for a child that would seem destined for greatness.
collectionsNewslettersInnovation FestivalCurrent Issue
World Changing Ideas
New workplaces, new food sources, new medicine--even an entirely new economic system.
The major tech ecosystems that battle for our attention and dollars.
What’s next for hardware, software, and services.
The brave new world of automation, from AI to drones.
How our urban centers are building toward the future.
Most Creative People
See members of our Most Creative People in Business community: leaders who are shaping the future of business in creative ways.
An award-winning team of journalists, designers, and videographers who tell brand stories through Fast Company's distinctive lens.