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How To Create Socially Engaging Products That Transcend Online Communities

Virtual and real world communities are no different, says GREE’s SVP of social games, you just need to bake in the ingredient that makes everyone want to connect with their friends.

How To Create Socially Engaging Products That Transcend Online Communities
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About the author

Lydia Dishman is a reporter writing about the intersection of tech, leadership, and innovation. She is a regular contributor to Fast Company and has written for CBS Moneywatch, Fortune, The Guardian, Popular Science, and the New York Times, among others.

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