Work Smart: 4 Tips For Startups

Startups are not usually well led–that’s the nature of most new business ventures. Here are some best practices to keep in mind.



Most startups are not well led–that’s the nature of most new business ventures, everyone is learning as they go along. But there are some common best practices to keep in mind.


  1. Launch privately and then publicize.
  2. Manage and exceed expectations.
  3. Everyone is an owner, give them a stake in the game.
  4. Love your team.

Scott is the author of the national best-selling book Making Ideas Happen and CEO of Behance, a company that develops products and services for creative industries. Behance’s products include the Behance Network, the world’s leading platform for creative professionals to showcase their work, and The 99%, a think tank and annual conference focused on leadership and execution in the creative world.

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About the author

Scott Belsky has committed his professional life to help organize creative individuals, teams, and networks. As the co-founder and CEO of Behance, Scott oversees the Behance Network (, the world’s leading platform to showcase and discover creative work; The 99% (, Behance's think tank for leadership and execution in creative industries, and Action Method (, a popular online/mobile productivity application and line of organizational paper products