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The Reality TV Branding Empire

Although the genre thrives on shrill outbursts and general debauchery, reality TV's savviest participants now tout multiplatform brand empires. We size up the biggest names sure to be obsessed over at this L.A. fan convention.

The Reality TV Branding Empire
Infographic by Walter C Baumann

A version of this article appeared in the April 2011 issue of Fast Company magazine.

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