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James Franco Moves On To Directing Brand Films

Franco directs a series of shorts for 7 For All Mankind

Is there anything he can’t/won’t/shouldn’t do?

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James Franco, man of too many slashes to list here, has added another– /commercial director. Franco reportedly directed 10 short brand films for jeans maker 7 For All Mankind. The films, part of 7’s spring campaign, star model Lily Donaldson. The first episode will debut February 15 on 7’s YouTube channel.

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About the author

Teressa Iezzi is the editor of Co.Create. She was previously the editor of Advertising Age’s Creativity, covering all things creative in the brand world

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