Century 21 “Smarter. Bolder. Faster.”

Real estate company Century 21 makes its Super Bowl debut with an ad trumpeting the skills of its agents. A cool and collected redheaded agent is shown facing down three individuals intended to represent Smarts, Boldness, and Speed. Record-holding Olympic athlete Apolo Ohno is definitely fast, and Deion Sanders probably qualifies as bold, but something tells me the choice of Donald Trump as a symbol of intelligence might not sit well with some viewers.

See the next spot.

Video

Impact

New York City’s school buses will now be automatically routed and tracked using Via’s algorithm

These tiny magnetic springs melt microplastics into nothing

This tech company says offsets aren’t enough—it’s time to pay for negative emissions

Creativity

‘Matrix 4’: Everything we know so far (and what we’re dying to know)

The Museum of Ice Cream is returning to New York City with a permanent location

Kanye’s ‘Star Wars’-themed homeless shelter could get the Death Star treatment

Co.Design

Two MIT Media Lab scholars quit as Jeffrey Epstein connections emerge

The cult scent brand Diptyque is reviving a centuries-old way of wearing perfume

Researchers confirm that your selfies make you look like an a**hole

Work Life

This ‘unproductive’ activity can actually help you get more done

500 interns later, here’s what I learned about transitioning them to employees

Why being nice isn’t always good for your career