Have you been to Times Square lately? You may have seen this Best Buy billboard. At first glance, it looks like just another billboard made out of funky bric-a-brac, but look a bit closer and you’ll notice that it’s made out of old electronics, including VHS players, bulky computer monitors, and all sorts of other outdated products.
The ultra-clever billboard advertises Best Buy’s recycling program, which accepts broken, obsolete, and old electronics from from any store or manufacturer. It’s not always easy to figure out where to recycle e-waste, so we have to commend Best Buy for advertising its program in such a public venue. Hopefully it will help prevent a sizeable portion of old cell phones, TVs, and DVD players from ending up in landfills.
[Via Gizmodo]