It takes you through four simple personality questions, guided by a faceless psychoanalyst. (The analyst’s 1920s Bauhaus office setting is a witty touch.) After answering the questions, the analyst spits out one of 16 typefaces, and an explanation about the design and how it exemplifies the characteristics you laid out. There’s even a bit of history about each, and a list you can see of who else had the same results. (For example, “Virginia Heffernan,” which just might be The New York Times‘s TV critic, is Bifur.)
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