“Mobile.” If there’s a single buzzword that’s caught fire right now, “mobile” is napalm hot. Mobile apps, mobile ads, mobile devices, mobile Internet . . . it seems that the future of just about everything involves packing it to go. For those who feel like the mobile madness is moving too fast, it’s time to fall in line. MobileBiz Bootcamp, the finale to Toronto’s Mobile Innovation Week, is an intensive one-day regimen designed to battle-test businesses looking to join the mobile fray. Over 20 industry vets will discuss protocols for product development, revenue models, and preparing for the international mobile landscape. Because what you don’t know about the vast possibilites mobile technologies have for your business could come back to haunt you; and knowing is half the battle.
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