Next year’s iPhone 4G has just been revealed–it’s a familiar shape, with a twelve megapixel camera and it records 720p video. Fabulous! But it’s not Apple’s phone.
Amazing. But it’s not from Apple. LG outed the phone yesterday, with many thinking it was a real product. Today the company confirmed it’s simply a prototype, with the internal codename of Louvre. It’s a concept to illustrate how LG phones will be in the future, with advanced features aplenty. But LG’s not really fooling anybody with this, since what it really is, underneath the glitz, is the iPhone 4G.
The design cues are unmistakeable, and highly derivative–as you may expect, since the iPhone is busy redefining what smartphones are like and selling by the million. LG’s simply extended the idea of the current iPhone into a next-gen smartphone with boosted features.
And that’s why the LG Louvre would likely lose the battle with the real iPhone 4G–as it’s demonstrated with the iPhone 3G S, Apple’s carefully revolutionary designs don’t have to be over the top to make it a success.