advertisement
advertisement
advertisement
  • 06.11.09

National German Chocolate Cake Day

german chocolate

German was long dead by the time a Dallas housewife sent a recipe for this cake to a local newspaper in the 1957. General Foods, which owned the Baker’s brand back then, made that lady’s life by distributing the recipe nationwide. It was a clever marketing move; the popularity of the cake reportedly stoked sales of Baker’s–now owned by Kraft–by well over 50%.

Thurs, June 11
National German Chocolate Cake Day

Have an event to share? Email calendar[at]fastcompany[dot]com

Visit the FC Now Blog or Calendar App for more events.FCC