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  • 12.16.08

Should Green Biz Go Big Or Stay Small?

Which green companies are best positioned to weather the downturn? “Well established, international companies like Vestas [one of the world’s largest wind turbine manufacturers].” says Newsweek. “It’s a very tough time for earlier stage companies.”

Which green companies are best positioned to weather the downturn?

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“Well established, international companies like Vestas [one of the world’s largest wind turbine manufacturers].” says Newsweek. “It’s a very tough time for earlier stage companies.”

CNet’s Green Tech blog says the opposite: “Smaller companies are more likely to survive the current — and coming — lean period… “because younger firms, in general, demand less capital to operate.”

Where you really don’t want to be is caught in the middle, needing a big infusion of capital to get to the next stage.

Both sides do agree that the recession will produce a shakeout, putting weaker companies out of their misery, but that green tech is not another dot-com. These companies are aimed at solving real problems and the outlook over the next decade is strong.

 

 

 

About the author

She’s the author of Generation Debt (Riverhead, 2006) and DIY U: Edupunks, Edupreneurs, and the Coming Transformation of Higher Education, (Chelsea Green, 2010). Her next book, The Test, about standardized testing, will be published by Public Affairs in 2015.

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