Phillip Davis

Profile Tags

Professional History:

• President, Tungsten Branding

Bio

Founder of Tungsten Branding, company naming consultants based in western North Carolina. My goal is to provide clarity by helping companies and their leaders align themselves with their core strengths. I've worked with companies from all over the world, i.e. Iran to Malaysia, to develop clear, compelling identities that resonate with their customers. For more information about myself, my company's clients and for helpful naming/branding articles, visit http://PureTungsen.com.

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Bio

Founder of Tungsten Branding, company naming consultants based in western North Carolina. My goal is to provide clarity by helping companies and their leaders align themselves with their core strengths. I've worked with companies from all over the world, i.e. Iran to Malaysia, to develop clear, compelling identities that resonate with their customers. For more information about myself, my company's clients and for helpful naming/branding articles, visit http://PureTungsen.com.

Personal slogan or motto

I enjoy creating environments where people and businesses thrive.

Areas of expertise

Branding, specifically company naming, product naming, tag line creation, logo design and domain name acquisition. In short, the entire identity piece and the story behind it. A few examples of our work are PODS.com, TeamLogicIT.com and Coghead.com.

Personal Website/Blog URL

http://blog.puretungsten.com

Public Profile

http://www.fastcompany.com/user/phillip-davis

Professional History

President, Tungsten Branding

Private, 21-50 employees, Marketing / PR / Advertising industry

As president of Tungsten Branding, I oversee the naming and branding of various companies worldwide. In this role, I often work to clarify brand strategy and to align companies around their core competencies. As a branding consultant, I also speak to groups on the subject of brand clarity and best branding practices. I've also authored articles on naming and branding for Entrepreneur.com, AOL Small Business, as well as hosting an online branding radio show and snydicating branding articles. In the past six years, Tungsten has named/branded nearly 200 companies, products and services globally. These include PODS, TeamLogicIT.com, Coghead.com, Trubiquity.com and TrickleStar.com to name a few.

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