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Marshall Manson

Director, Edelman

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Watch Out GEICO Gecko, Aleksandr the Meerkat Is Social Media King of Car Insurance Last week, Aleksandr Orlov gave his first ever public interview to The Sun. It was a brilliant "get" for Britain's most-read daily, and a fantastic piece of coverage for Orlov. If this sounds like a mildly interesting but trivial factoid, consider that Aleksandr Orlov is a meerkat--a small, furry mammal usually found in "mobs" in the wilds of southern Africa. Posted Thu Jul 9, 2009

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