Mark Borden is a Senior Editor at Fast Company magazine. He loosely defines his beat as creativity and how individuals and companies use it to distinguish themselves in the marketplace to attract fans, customers, employees and strategic partners. Whether writing about the economics of height or going undercover to gauge the social and economic impact of medical marijuana in California or explaining how traditional fishing rights are used to monopolize a surf wave in Fiji, Borden’s narratives are always compelling, thoughtful and surprising.

For Fast Company he has written about the sideways riding wünderkind Shaun White, the rogue director McG, and musician turned business “change agent” Dave Stewart. Perhaps his greatest editorial contribution is the annual Most Creative People in Business franchise, an idea he conjured in 2008 that focuses on visionaries who are changing the way the world works in fields ranging from advertising and entertainment to nanotechnology and regenerative medicine.

Borden has traveled widely throughout Southeast Asia and Oceana—he lived in Samoa for nearly two years and did project work for the United Nations Development Programme. He currently resides in New York City with his wife and daughter.