I'm the owner of a 15-year-old marketing agency that specializes in turnarounds and 'transition marketing.' I organize qualititative research, write and art-direct advertising, stage branding events and initiate growth initiatives that require 'concept leadership.'I also help CEOs rethink their strategic plan as well as revitalize their corporate culture. Like Watts Wacker, I am obsessive about employee fulfillment and the creation of personal meaning in the workplace.