President
The Orrell Group
United States
As a 20-year marketing expert, Lisa has always had her finger on the pulse of the “next big trends” that affect business. Spotting the new generation relations trend several years ago, she began researching the impact of the Millennial (aka Gen Y) Generation enteringthe workforce.
As a 20-year marketing expert, Lisa has always had her finger on the pulse of the “next big trends” that affect business. Spotting the new generation relations trend several years ago, she began researching the impact of the Millennial (aka Gen Y) Generation enteringthe workforce. This lead to writing and publishing her popular book now available on Amazon (and other online book retailers): MillennialsIncorporated: The Big Business of Recruiting, Managing and Retaining theWorld’s New Generation of Young Professionals (Second Edition recentlyreleased).
Now, in the next phase of her professional life, Lisa is an in-demand speaker and consultant hired by well-known companies, such asCisco, Paul Mitchell The School, Heald College, and Blue Cross/Blue Shield, to educate their HR, Recruitment and Diversity executives, and their Boomer & Gen X management teams, about how to effectively recruit, manage and retain Millennial talent. And she conducts on-boarding workshops for their Millennial new-hires. Lisa also presents entertaining keynotes and seminars to help companies improve their overall generation relations, thus impacting their employee retention rate.
Based on her expertise in this area, Lisa has provided expert commentary for a variety of media, such as (partial list): Featured guest on MSNBC, Human Resource Executive magazine, HR World (.com), Diversity Business magazine, SMB-HR magazine, Recruitment &Retention magazine, Employee Benefit News, Pacific Business News, Black Enterprise Magazine, The San Jose Mercury News, and NewsDay New York.
Lisa is also a highly sought after speaker for professional association events. Some of her recent speaking appearances include: The Human Capital Institute’s Annual Summit; Linkage’s Women inLeadership Summit; The 19th Annual PBWC Conference in SF, with keynotes Cokie Roberts and Madeleine Albright; and the Northern California HRAssociation Conference.
To reach Lisa to consult with your company or to speakat your next event, visit: www.TheOrrellGroup.comor call Lisa at: 1-888-254-LISA. You can also gain valuable insights intorecruiting, managing and retaining your cross-generational workforce by reading her popular blog: blog.generationrelations.com
Just Do It - Nike
www.fastcompany.com/user/137077
President, The Orrell Group
Private, Sole Proprietor employees, Consulting industryI personally conduct all seminars and workshops for my clients.
San Jose State University, California, United States
Bachelor’s degree.
Areas of study: Advertising
Awards: As a marketing professional, my company won over 100 national and international awards for creative excellence.