Arcade Fire Collaborator Vincent Morisset On Dancing In The Sprawl In the clip for "Sprawl II," you can control the dance moves of creepy suburban drones using your webcam, but there's more to the video than just its novelty.
Updated Tue Dec 20, 2011
VH1 Programs Ads With Pop-Up Video Pyrotechnics Telling music videos apart from commercials just got a little bit harder.
Updated Tue Dec 20, 2011
Beyond Vineyards And Yachts: Prudential Shoots For A Clearer Picture Of Retirement Prudential and agency Droga5 seek out real retirees for a realistic picture of the first day of the rest of their lives.
Updated Fri Dec 16, 2011
Even Superwomen Have to Fight Against Breast Cancer ALCC promotes breast cancer awareness; appeals to inner geeks of those at risk.
Updated Fri Dec 16, 2011
Turtle Beach Creates A Combat Zone Beyond The Game Console An audio equipment company that specializes in war simulation games teams up with Droga5 to send an expert-level gamer off to combat. Or do they?
Updated Thu Dec 15, 2011
Storytelling 2.0: Cowbird Classes Up Our Communication After testing it out on himself and 100 other storytellers, Jonathan Harris launches Cowbird, a website that seeks to become the ultimate public library of human experience.
Updated Wed Dec 14, 2011
How Improv Everywhere Brought The Mall Santa Musical To Life The end result looks seamless and spontaneous, but how much preparation is really needed to stage a daytime musical right in the middle of a bustling mall during the holidays?
Updated Fri Dec 9, 2011
Plunging Cleavage Made As Literal As Possible In Wonderbra Promotion From the Is This Really Necessary Files: An ad launch for Ultimate Plunge Wonderbra sees women actually plunging down a giant projected neckline right into... well, you know where.
Updated Thu Dec 8, 2011
Party's Spunky Advertisement Is The Ultimate Creative Donation For Japan's Space Shower TV, agency Party create a very personal interactive dance experiment starring their own semen.
Updated Tue Dec 6, 2011
Concerned About Facebook Privacy? Drink Up Norte Beer is friending drinkers with a new face-saving social media helper--the Photoblocker.
Updated Thu Dec 1, 2011
Is It Okay To Laugh At Genocidal Monsters In The Name Of Selling Chicken? South African fast food company Nando's, a brand with a history of pushing boundaries, makes light of murderous dictators in its latest campaign. Does it make you laugh or spoil your appetite?
Updated Mon Nov 28, 2011
Advertising Pioneers CP+B and Hyper Island Hawk World Peace And, no, "World Peace" is not line of organic specialty soaps.
Updated Mon Nov 21, 2011
New Media Meets Zines In "The World's First Perfect" Irony A semi-anonymous writer and editor reviewing others' reviews of indie music parlays blog buzz into actual people in a real-life record store clamoring for copies of his throwback printed product, a zine.
Updated Mon Nov 21, 2011
Coca-Cola, Nexus Interactive Arts Unveil Digital Waterfall In Ecuador The soft drink giant teams up with a top production studio to create an immersive experience so vivid you can practically taste it.
Updated Fri Nov 18, 2011
Benetton Courts Controversy With World Leader Lip-Locks For its "Unhate" campaign, the fashion retailer mocks up face-sucking scenarios between U.S. Prez Barack Obama and China’s Supreme Leader Hu Jintao and the Pope and a prominent Imam (among others). There's even a way for you to get in on the hot dignitary action!
Updated Thu Nov 17, 2011
A Street View-Style Tour Of National Parks Hiking Trails, Courtesy Of Nature Valley To create Trail View, granola bar makers Nature Valley and McCann Erickson sent a ragtag team of creatives and developers on a 45-day hike to get couch potatoes interested in the real thing and raise awareness of the national parks' plight.
Updated Wed Oct 26, 2011
Meet The Man Behind The Zombie Penguin Chris Russell's "Zombie In A Penguin Suit" is the breakout undead hit of the week.
Updated Thu Oct 20, 2011
Anti-Social Media: "Take This Lollipop" Is Your Facebook Profile Through A Psychopath's Eyes A creepy interactive video demonstrates the downside of Facebook using... Facebook. It also demonstrates the potential of socially enabled interactivity.
Updated Tue Oct 18, 2011
Mastodon Turns Metalheads Into Three-Jawed Minotaurs Go behind the scenes of the band's very metal adventures in augmented reality.
Updated Fri Sep 23, 2011
Google Mixes Media In The Mobile Ad For Its Search App To promote its search app, Google goosed the mobile display ad form with rich media and 3-D printing.
Updated Mon Aug 29, 2011
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