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Jacob Braude

Senior Vice President / Executive Vice President , Saatchi & Saatchi Wellness

Jacob does strategy at Saatchi & Saatchi Wellness, which is a great area for anyone interested in communication and behavior. How people behave and think about health and wellness is complicated, high stakes and goes to the root of the human condition. He's very interested in new advances in cognitive science, neural linguistics, behavioral sciences and artificial intelligence. The explosion of new discoveries in these fields has a lot to teach businesses about how to reach their customers.