CEO and founder of TerrainSIM. Recognized innovator in marketing and branding methodology, having researched and developed Terrain’s core offerings in B2B strategic and marketing planning, as well as in related areas such as employee engagement. Prior to Terrain, held executive positions in both agency and corporate settings as well as being an entrepreneur in two other companies over the past 20+ years. A writer by trade; married with four sons; passion for soccer, the Village of Yellow Springs, the Dayton Region, and New England.
"If you are not being changed by what you know, change what you know." --Eloise Klein-Healy "Be ashamed to die before you have won some victory for humanity." -- Horace Mann
http://www.fastcompany.com/user/evan-scott
CEO, Terrain Strategic Integrated Marketing
Private, 21-50 employees, Marketing / PR / Advertising industryCEO and founder of TerrainSIM. Recognized innovator in marketing and branding methodology, having researched and developed Terrain’s core offerings in B2B strategic and marketing planning, as well as in related areas such as employee engagement. Prior to Terrain, held executive positions in both agency and corporate settings as well as being an entrepreneur in two other companies over the past 20+ years. Responsible for strategic vision and evangelizing Terrain's mission. Lead development of Terrain methodologies and deliverables. Lead business development. We've built a new kind of marketing company making Peter Drucker's admonition our battle cry: “Because the purpose of business is to create and keep a customer, the business enterprise has two – and only two – basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.” Terrain Strategic Integrated Marketing is organized to provide a new view of marketing within your organization – to reintroduce holistic marketing into the boardroom. We have three teams serving our clients and each team’s work is connected to the other. Our teams are named for the work we help our clients do – EXPLORE – BUILD – PROSPER. Our essential work includes strategic planning, business and market planning, and creative services execution.
Miami University of Ohio, Ohio, United States
Bachelor’s degree.
Areas of study: History
English - Creative Writing
Activities and societies: Beta Theta Pi
