Born with a large forehead and natural ability to develop outrageously absurd ideas, Dana Severson was immediately drawn to the advertising industry at a very early age. Growing up, he'd often get caught sipping a three-finger apple juice (disguised as cognac), smoking candy cigarettes, dressed like his favorite superhero, David Ogilvy. Fast forward a few decades, and we find Dana (with a larger forehead) getting paid to develop outrageously absurd ideas at his consultancy, Idea Heroes and downing three-shot espressos. Dana is a Adage.com contributor and is known to post random advertising concepts on Twitter. He is available for sideshow demonstrations and Bill Bernbach impersonations.
http://www.fastcompany.com/user/dana-severson-0
Owner / Partner, Idea Heroes
Private, Sole Proprietor employees, Marketing / PR / Advertising industryHead heroic idea generation/advertising guy.
St. Cloud State University, Minnesota, United States
Bachelor’s degree, 1997.
Areas of study: Marketing
Activities and societies: Delta Sigma Pi Faternity, Founding member of the Entrepreneurs Club