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Dan Schawbel is a Gen Y career and workplace expert, the founder of Millennial Branding, and the author of Promote Yourself: The New Rules For Career Success(St. Martin's Press, Sept 3rd, 2013).

Recognized as a “personal branding guru” by The New York Times, Dan is also the author of Me 2.0: 4 Steps to Building Your Future, the founder of the Personal Branding blog, and publisher of Personal Branding Magazine. He has worked with companies such as Google, Time Warner, Symantec, IBM, EMC, and CitiGroup. Dan was named to the Inc. Magazine 30 Under 30 List in 2010, and BusinessWeek cites him as someone entrepreneurs should follow on Twitter