Christine Arena
Owner / Partner, sparkUp, inc.
San Francisco, CA
Christine is co-founder and CEO of sparkUp, a Web 2.0 stakeholder engagement technology firm. She is an award-winning author, blogger and corporate strategist. During her 18 year career she has worked with dozens of Fortune 1000 and start-up firms to infuse purpose with profits and earn public trust. Her books, The High-Purpose Company and Cause for Success, as well as her syndicated Case in Point blog, are currently used in a variety of business and academic settings and have been featured in publications including USA Today, Forbes and The Harvard Business Review.
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