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Amber Mac

Author, TV Host, Speaker, Strategist
Amber Mac is a bestselling author, TV host, speaker, and strategist. She has worked as a technology TV host with tech guru Leo Laporte on G4TechTV and currently co-hosts a popular show on Laporte's TWiT.tv network. In June 2010, Amber wrote a book about how to use social media to build your brand. Power Friending was published by Portfolio/Penguin in New York. As the Miami Herald said in their review of the book, "Amber Mac is a virtual Swiss Army Knife of networking: she displays an endless amount of enthusiasm and energy that nearly crackles off the page." She speaks throughout North America about social media trends and best practices. After more than a decade working as a web strategist in San Francisco, Boston, and Toronto, Amber now runs her own new media agency, MGImedia. On Twitter, she tweets as @ambermac.

Amber's News Feed

Webcam Glam: 3 Easy Ways To Look Polished On Video Chats With many employers relying on video chat to keep employees connected, individuals using webcams to produce expert how-to videos, and television broadcasters depending on this technology to beam guests in from all over the world, it's no longer just good enough to be happy that your connection works. Here are 3 simple--but really effective--tips to improve your webcam presence. Updated Fri Feb 24, 2012
Ali Velshi's Work Flow: Mysteries, Motorcycles Keep The CNN Anchor's Work-Life Balance In Check Velshi's daily work flow is all about juggling meetings and helping people manage money. Oh, and hopping on his hog, too. Updated Thu Feb 23, 2012
5 Tools For Managing Your Personal Brand Online Aside from creating compelling content, a personal branding regimen should also include an active plan to achieve your goals. These 5 easy-to-use tools will help you keep all the plates spinning with minimal effort. Updated Fri Feb 17, 2012
Kevin Rose's Work Flow: How The Cofounder Of Digg Organizes From A Treadmill Desk The founder of Milk has come a long way since his days as the "Dark Tipper" on Tech TV. As a well-known entrepreneur, Kevin Rose helped change the way we share news (Digg) and how we get tech video content online (Revision3). Today, he is behind the popular review app with the quirky name, Oink. Updated Mon Feb 13, 2012
5 Ways To Put The "Pro" In Profile Pics Your profile photo is an important part of your online image, so if you still have an egg as your Twitter avatar or a blue-and-white silhouette for your Facebook page, it's time to step things up. (Hint: This photo is a "don't.") Updated Thu Feb 9, 2012
Reddit's Alexis Ohanian's Work Flow: Fancy Hands And Making Things Suck Less Believe it or not, the founder of Reddit also has to avoid spending all day killing time on Reddit. Here's his advice for staying productive. Updated Tue Feb 7, 2012
The 5-Video Work Week: How To Build Your Brand On YouTube After uploading dozens of "Will It Blend" videos on YouTube, a little company called Blendtec saw retail sales of its high-end blenders increase by over 700 percent. Here's how to work similar YouTube magic for your brand. Updated Thu Feb 2, 2012
5 LinkedIn Apps For Power Networking LinkedIn's list of apps is relatively small compared to other popular marketplaces, but what the site lacks in quantity it makes up in quality. These LinkedIn apps will help you get a leg up in the never-ending networking race. Updated Wed Feb 1, 2012
5 Tips To Turn Your Personal Profile Into A Professional Place Facebook introduced a few new features that will help someone who wants to use their personal profile for personal branding purposes. If you want to use the world's most popular social network to promote what you do professionally, here are a few tips to get you started. Updated Wed Feb 1, 2012
U R What U Tweet: 5 Steps To A Better Personal Brand If you take a look at the top 10 Twitter users you'll see a list of famous men and women who have used the popular platform to further expand their personal brands. Perhaps more interesting, however, is how everyday people are investing more time and energy into social networking for professional purposes. Updated Thu Jan 26, 2012
The 2-Minute Move That Will Elevate Your Personal Brand When it comes to building your personal brand, Facebook, Twitter, and LinkedIn get all our attention. However, for the majority of professionals, the hundreds of people you're emailing day in and day out make up the most important social network you have. Time to rev up your email signature. Updated Thu Jan 26, 2012
3 Ways To Wow Your Audience With A Killer Live Presentation Some people are natural-born speakers. They were those eager young souls who volunteered to read aloud in grade school and now welcome any opportunity to present in front of a group. For the rest of us, public speaking is a real-life nightmare. The very thought of standing up in front of a group, all eyes on you, is a terrifying endeavor. Updated Mon Jun 27, 2011
5 Tips That Make Your Meetings iPad-Friendly The pen and paper are losing their dominance in boardrooms across North America. Instead, workers are meeting with iPads in tow. To make your meetings iPad-friendly, here are some tips. Updated Mon Jun 20, 2011
Caffeine! And Other Ways To Manage Your Busy Schedule From Jeffrey Hayzlett Balancing a successful career and personal life isn't easy, especially when you're on the road for part of the year. Updated Mon Jun 13, 2011
Work Smart 3: Enchantment With Guy Kawasaki Updated Mon Jun 13, 2011
5 LinkedIn Tips You Didn't Know It may not be as dramatic as Twitter or as ubiquitous as Facebook, but LinkedIn attracts dedicated users who are serious about business. Here's how to connect with them using the fast-growing service's most powerful new tools. Updated Tue Jun 7, 2011
Jason Fried Of 37Signals Shares Tips For Creating A Productive Office Space Workshops! Seminars! Training! Quiet rooms! 37Signals founder Jason Fried invites us into his new super-silent digs and shares tips on creating a productive workspace. Updated Tue May 31, 2011
5 Tips To Separate Personal And Professional Life Online As an entrepreneur who runs a made-to-order children's CD company, Candace Alper is comfortable mixing business with pleasure online. Updated Tue May 24, 2011
Five Inspiring Steps To Innovation With Jeremy Gutsche Jeremy Gutsche of Trendhunter.com talks about his top five ways to innovate in times of change and chaos. Updated Tue May 17, 2011
Innovative Ways to Give Back to Communities: Micro-Finance With John Ferber Micro-finance is terrific in concept. All it's missing is a winning platform. In this installment of Work Smart, John Ferber of Microgiving.com describes the important differences between loansharking and micro-giving and lending that's estimated to have helped a billion people in need. Updated Mon May 9, 2011

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