Allyson Kapin

Profile Tags

Educational History

• University of Miami, Bachelor’s degree, 1995.
  
• American University, Master’s degree, 2000.
  

Professional History:

• President, Rad Campaign
• President, Women Who Tech
• Manager, Campaign for Tobacco-Free Kids

Bio

As the Founding Partner of Rad Campaign, Allyson serves as the Online Strategy Director. For over a decade Allyson has helped non-profit organizations and socially responcible businesses create dynamic and award-winning websites as well as online marketing and recruitment campaigns.

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Bio

As the Founding Partner of Rad Campaign, Allyson serves as the Online Strategy Director. For over a decade Allyson has helped non-profit organizations and socially responcible businesses create dynamic and award-winning websites as well as online marketing and recruitment campaigns. As part of the first generation of online advocacy experts, Allyson has a thorough understanding of the rapidly changing world of online activism. She is an expert in the latest trends in social networking, blogging, online video, and other online tools and strategies and advises organizations on how to cost effectively incorporate them into their Internet plans and online campaigns. Her campaigns have been recognized with several prestigious web awards and featured on several top media networks ranging from CNN to NPR and the Daily Show with John Stewart. Furthermore she has been a featured speaker on web design strategies and Internet marketing presenting to associations at the national and regional levels. In 2007 Allyson founded Women Who Tech: A Telesummit for Women in Technology working in the non-profit and political campaign world featuring Arianna Huffington of HuffingtonPost.com and Joan Blades of Moveon.org. Women Who Tech brings together talented women breaking new ground in technology who use their tech savvy skills to transform the world and inspire change.    

Personal slogan or motto

Don’t reinvent the wheel, just do it better.

Areas of expertise

Online Strategy Online Social Networking/Web 2.0 Web Design Online Advertising and Marketing Women in Tech

Personal Website/Blog URL

http://www.radcampaign.com/blog

Public Profile

http://www.fastcompany.com/user/allyson-kapin

Professional History

President, Rad Campaign

Private, Internet / New Media / Ecommerce industry

Develop big picture online communications plans including online advertising, online marketing websites, and web 2.0 strategies for non-profit organizations, political campaigns, and socially responsible businesses.

President, Women Who Tech

Private, Internet / New Media / Ecommerce industry

As the founder of Women Who Tech I lead the program development for the annual Women Who Tech Telesummit and oversee PR, Marketing, and Sponsorships.

Manager, Campaign for Tobacco-Free Kids

Non-Profit, Nonprofits / Associations industry

Developed award winning online strategy, online advertising, online marketing and web campaigns that exposed Big Tobacco's deceptive marketing practicies and lies.

Director, Miami Children's Musuem and Capital Children's Museum

Non-Profit, Nonprofits / Associations industry

Directed program development and public relations for two of the nations leading children's museum.

, Sony Music

Public, Arts / Entertainment / Media industry

Directed college marketing for Sony's bands in the South Florida market.

Educational History

University of Miami, Florida, United States
Bachelor’s degree, 1995.
Areas of study: Journalism and Art
Awards: Dean's List, Presidents Honor Roll, etc.
Activities and societies: WVUM DJ, Benefit Music Festival Founder and Organizer

American University, District of Columbia, United States
Master’s degree, 2000.
Areas of study: Online Marketing, Web Design, and Documentary Film
Awards: Dean's List, American Visions Festival - Best Documentary
Activities and societies: Student Government

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