Based on studies conducted by the American Marketing Association, the CMO Council, and Booz Allen Hamilton:
• Salespeople are spending approximately 40% of their time preparing...
No matter how fantastic a sales person you are, no matter how much training you have had, no matter who you work for or what you are attempting to market or sell, there is one thing that cannot be...
A business without a face will only serve to immerse your firm further in the deep sea of competition! We live in an experience economy. Firms are charged with creating an entirely memorable...