FastCompany.com | Where ideas and people meet.

0 Professional Recommendations

Member Since 5/9/08

Jeff Baker

CEO
BCS
United States

You must be a contact of Jeff Baker or a member of Fast Company to view this profile
You can Register Here to view Jeff Baker's profile.

Jeff's Recent ContentRSS FeedSubscribe

Fast Talk | May 09, 2008 11:45 am

Q. Fast Talk Question - Would you pay 10% more for consumer products if you knew the manufacturers followed green practices?

A. No, Why should the consumer pay more for the product to support good business practice. Business should practice the double-bottom line. What was once a standard practice of doing business, has...

Want to join the conversation?

Report Content

Fast Talk | May 09, 2008 11:39 am

Q. Fast Talk Question - Is it a good idea to run ads that make fun of a competitor's product by name -- like the Apple ads that tar

A. No, What ever happened to integrity in business? This type of advertisement speaks loudly about the culture of the marketer. It also demonstrates weakness in the ability compete in an open market....

Want to join the conversation?

Report Content

See More Content