Profile Tags

Professional History:

• Managing Director, BXC Branding, Advertising & Design

Bio

Get a branding Sherpa, not a Cubscout.

See Full Profile

Bio

Get a branding Sherpa, not a Cubscout.
BXC is managed by 20 year industry veteran and Branding Design Director, Drew Dougherty. (In '91 Drew traded his Harley for his first Mac.) "My experience working within traditional advertising agencies (FCB, Sicola Martin) as well as manufacturer's in-house departments (O'Neill) is one of my strongest advantages. I know first hand how to make a brand "fire on all cylinders". I'm industry proven, retail tested and deliver the goods."

Personal slogan or motto

"Drew's unusual talent is to fuse marketing and merchandising strategies with raw consumer and brand expression produces results that are both wise and memorable... Drew "Gets it" for both fronts."

Areas of expertise

"I have the experience of working within traditional firms as well as in-house. I understand the concept of marketing, retail, product development and merchandising as it relates to building a successful, integrated brand. I deliver the goods and make clients happy."

Personal Website/Blog URL

http://nicelogo.com/BXC

Public Profile

www.fastcompany.com/user/103132

Professional History

Managing Director, BXC Branding, Advertising & Design

Private, 21-50 employees, Marketing / PR / Advertising industry

I am the Managing Creative Director of the branding and advertising agency BXC Branding, Advertising and Design in Southern California.

As you'll see from our work we've had the opportunity to work for some very successful clients. Nixon Watches, Giro, Levi's, Boost Mobile, PacSun, Prince Sports, O'Neill, Neil Pryde, Goya Windsurfing, Rhino Chasers Microbrew, Activision. (Beer, video games, fashion, and sports, it's college all over again.)  We bring over 20 years of lifestyle advertising and product branding to the table and we deliver smart custom solutions fast, on budget and flawlessly.

Close