A. Not unless profit is overate. Branding is a key to taking a commodity and making a better profit than your competitor selling the same commodity.
EX. Banana Republic Tee shirts are $18 and...
A. Not if they think outside the box. Ikea should develop a line of products that can be recycled and make it worthwhile to bring things back and buy new ones.
Comment: Obama may be like a brand. He has a nice shiny label ( passionate speeches and a smile ) that definitely draws attention. However under neath that label is an educated, narrow minded, elitist ,...