One of my friends has been involved in my business from day one of ThinkDwell.
He has been thinking more green and making choices to live more
sustainably ever since. He just let me know that he is thinking about
buying a Toyota Prius because it gets around 48/45 mpg.
Global Warming is a threat to us all. This goes into detail about what is in the near future for these cities and geographic monuments
if we keep contributing pollution at our present rate. Wow, it is
shocking. NYC, Death Valley, Tokyo, Virgin Islands, London, and on and
on. London will most likely be under water within 100 years. Maybe
learning about how your home will be affected will make you think twice
about putting extra effort into living more green.
With the price of gas what it is today, we're all looking for a
little more MPG. It turns out, back in 1973/4, during the first oil
crisis the US experienced, Car + Driver magazine ran an article
featuring $11 worth of modifications to a Ford Pinto, plus some radial tires
and got a whopping 25% better fuel economy. How so?
Wikipedia has a great summary of what sustainable design
really is. The statement "Sustainable architects design with
sustainable living in mind" is very true, and very important!
The division of left brain / right brain in marketing, sales and advertising is dead.
Clients no longer appreciate, nor respect, the inability of agencies to follow traditional business practices, and be beholden unto "the creative process" - which means the agency will deliver the goods when they're good and ready.