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Topic: comScore Inc.

  
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Can Livestrong Survive Lance Armstrong and a Doping Scandal?

The world's most famous cancer survivor has been his foundation's biggest asset, even as it grew into an innovative force in health care. Now his legal troubles may make him a risk.READ»

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Netflix. Meet Hulu. Now, How About Merging Together?

Farhad Manjoo argues that Netflix and Hulu should stop competing and team up.READ»

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The Rise of Social Commerce

Brands are flocking to social networks, some with strategies and others simply experimenting with community building. What's clear is that the 3F's (friends, fans, and followers) are not created equal. READ»

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How Google Instant's New Rules Turn a Sneeze Into Ad Impressions

Analytics guru Dr. Sid Shah discusses how the search giant has quietly and massively changed the online ad game again--in favor of big brands. READ»

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MTV Bumps Vevo as Top Online Music Destination, Igniting a Web Video Flame War

MTV Networks has taken over Vevo as the No. 1 spot for music videos online. What does this mean for labels Universal and Warner Music Group?READ»

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Google Steals Ideas From Bing, Bing Steals Market Share From Google

Last month, Google added a new feature to its homepage that enabled users to select a background image. Google included a gallery of professional photos to choose from, including those by famous artists and National Geographic. ...READ»

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iFive: WikiLeaks and the Whistleblower, BP Heckled, Google's for Shopping, Intel-FTC Talks, Times Square Bomber Pleads Guilty

You may have had an early night, but innovation was not in hiding. Oh no, sirree, it's been waving banners at oil conferences, shopping online, and appearing in court while you were asleep.1. He's been under the radar for a month now, ...READ»

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Study: Teens Who Are Social Online Are Social in Life, But Don't Like Television, Foursquare

A new study by myYearbook.com reveals that teen influencers, defined as the most active users on their site, consume mass quantities of social media while they eschew traditional entertainment like TV.READ»

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As Consumers Steer Clear of Mobile Music Downloads, iTunes Continues to Run the Show

New data released last night by ComScore shows that we might be waiting a while for the much speculated about mobile version of iTunes (or else, it'll pop up in Vietnam). Consumers, it seems, are continuing to manage their media ...READ»

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Dumbphone Statistics: Oh Right, Not Everyone Has a Smartphone

It's easy to forget that smartphones don't dominate the mobile phone market. Here are the stats for the first quarter of 2010: The top cellphone sellers might surprise you. RIM (BlackBerry)? Nope. Apple? Forget about it. Keep guessing.READ»

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Mobile Tech’s Influence in a Network Society

Do you remember life before Facebook or Twitter or your Blackberry? In the past few years, we have moved beyond chat rooms and community forums to life-casting platforms that can be updated via your mobile phone. You can upload your son’s 1st soccer goal on YouTube, before the game is over. As we move forward...READ»

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Today in Most Innovative Companies

News of note from our Most Innovative Companies, including Hulu, PG&E, and Huawei.READ»

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Seeking Mobile Magic as Search Engine Use Shrinks

Short of a cataclysmic event (such as discovering a planet with little aliens who deliver your queries via cute bubbles out of their mouths) nothing will loosen Google's stranglehold of the search engine market. However, the firm's ...READ»

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Google: the Future of Mobile Advertising?

What made Google a multi-billion dollar company today will help the search giant pioneer the next revolution in mobile advertising: hyper-relevancy. Google AdWords enabled advertisers to target users with unprecedented...READ»

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Today in Most Innovative Companies

News of note from our Most Innovative Companies, including Hulu, Facebook, IBM, and Microsoft.READ»

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Today in Most Innovative Companies

Daily news of note from our Most Innovative Companies, including Hulu, Warner Music Group, Google, and Microsoft.READ»

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The Real Strength of Google Buzz? It's a Giant Collaborative Sandbox

There's plenty of buzz, good and bad, about Google's newest product, but Giovanni Calabro sees it for what it is: A revolutionary collaboration tool.READ»

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Why You Should Start a Company in… Chicago

President Obama is not the only leader who has thrived in the Windy City. READ»

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A Wealth of Data

A list of sites that offer a wealth of data on website traffic, ranking, revenue, and other analysis.Alexa: Traffic/Ranking - FreeComJuice: Traffic/Ranking/Revenue Profiles/Business Revenue - FreeCompete: Traffic/Ranking/Audience ...READ»

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MySpace CEO Owen Van Natta Steps Down

Less than a year after leaving his post as the COO of Facebook to become the CEO of a faltering MySpace, Owen Van Natta is leaving the beleaguered social network. In an official statement, News Corporation's Chairman and CEO of ...READ»

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MICROSOFT BING BATTLES GOOGLE SEARCH ENGINE OPTIMIZATION

The most recent market research proves that over 79% or 244-million adults and youth make purchase decisions based from on-line search engine information and social media networks (Pew Center Study).  Further, comScore’s ...READ»

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New E-Commerce Report: Get Happy

Let's talk about happiness. (We'll save sex for another day--again!) When folks are happy they tend to be more confident, right? Or is it the other way around? In any case, plenty of people were both happy and confident enough about ...READ»

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How to Gain Insight from Market Research

Since my first research project as a member of the X Games team at ESPN, I have found research to be an outstanding way to learn about and stay a step ahead of your audiences. To compete today, we must understand our customers and new customer targets as though they are our friends (check out Seth Godin’s...READ»

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What Can We Learn From MySpace?

In late 2003, several employees from the internet marketing group, eUniverse (now Intermix Media) launched a small side project. It took the team of developers 10 days to build the social network, MySpace. After its launch, eUniverse leveraged its over 20 million users to accelerate the growth of MySpace’s user-base. Shortly...READ»

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Amazon Trumps Target, Wal-Mart in Bug Battle

uTest pitted the three mega-brands against one another in a week-long Bug Battle in which 600 testers in more than 20 countries test-drove the sites in search of problems. The group found 500+ bugs ready to slow down spending.READ»