Topic: adidas AG

All about sports apparel

There is a tale about a lady having as many shoes as she has clothes, which would indirectly mean that a female's hound for clothes and footwear is unending. With a new shoe on pageant almost every day, the choices one has are vast ...READ»

What, No Shoe Phone?

High technology has infiltrated the next generation of footwear. We decide which pairs kick our lives up a notch--and which need a reboot.READ»

Fast Talk: Adidas's Fake-Out Artist

Ray Tai Assistant General Counsel, Adidas Hong Kong, China Ray Tai, 44, is the intellectual-property enforcer in Asia for Adidas, which as an Olympic sponsor has the exclusive rights to sell Olympic-branded sportswear for ...READ»

Mismatch or By Design?

My diverseimages™ colleagues were “movin’ through Harlem” recently, and observed this young woman motorcycle rider (photos courtesy diverseimages.net) When you look at the photo of her on her bike, every thing looks fine. She ...READ»

Adidas Goes High Fashion

  Adidas was struggling with its brand just a few years ago. Despite trying mightily to fight the big-name endorsements game with Nike, they always seemed to lag. Do you even remember that Adidas' big-name star was ...READ»

Adidas and Star Wars Form an Imperial Shoe Force

Adidas Originals is joining forces with the (sadly but acceptably over-licensed) Star Wars brand for a new line of shoes and activewear due out early next year. Though this isn't the first time Adidas and Star Wars have partnered, the ...READ»

Choosing the Right One

Owning shoes is something most men loath to argue. Men are also not so conscious about their shoes and most are ecstatic owning only two or three shoes. Generally men hold shoes that are required most. Those men who do extreme work ...READ»

Why All the M&A Activity? Count Your Sandwich Shops

Why do you think today's business news is teeming with M&A activity: Adidas buys Reebok. P&G buys Gillette. SBC buys AT&T. Because the old guard is searching for a solution. A solution to what? Let me enlighten you by telling you ...READ»

High-Tech Gear for Olympic Athletes

When it comes to finding that last bit of leverage over the Olympic competition, gear makers strain as hard as the athletes. READ»

• 7 Footwear Innovations for the Olympics
• Olympic Innovations in Athletic Gear
• 7 Super Secret Olympic Shoes from Nike, Adidas, and Puma

Our Picks for Summer Kicks

Sunscreen? Check. Shades? Check. Now for the really good stuff: our picks for warm-weather kicks. Have yourself a techie summer.READ»

Top 5 Unconventional Brand Campaigns

Biodegradable coffee cup sleeves, hybrid vehicles, consumer-friendly solar panels and many more products are ways in which we are collectively trying to quell human impact on the environment. What about advertising? Direct mail, business-to-business, print space add up to a lot of junk paper. SEA LIFE London Aquarium is doing the opposite of traditional advertising—they’re sea-tagging.READ»

Fast Forward 2005: <span>18-24</span>

The future is something to get excited about again. Here's our look at the surprising people, ideas, and trends that will change how we work and live in 2005.READ»

Nike,Jordan,Adidas,Chanel,LV,Puma,Sunglass

We are specialized in producing various world brand shoes, which ranges from Adidas, Nike , Jordan, Air Max, Nike Shox , Air Force 1, Rift, Timberland, Nike And One, Reebok, etc. Our products are mainly exported to America, Europe, ...READ»

Talent Pool

Making their mark from New York to Tokyo. Fourteen talents who are driving design forward.READ»

The Stuff of Athens

New tech-powered gear brings out the Olympic athlete in all of us.READ»

The Catalyst

How open-source design (and a big shot of fashion) saved Puma, and invented an industry.READ»

Protect This House

Kevin Plank's improbable hit -- a sweat-wicking undershirt -- kicked off the fastest-growing category of sportswear. Now Nike and other megabrands are in hot pursuit of Under Armour. Welcome to the disrupter's dilemma.READ»

What Do You Want, An Olympics Medal?

A Kick in the Career: In this week's column, humorist and career expert Tom Stern writes about business competition, teamwork, and the basic human need for acknowledgment. READ»

• Are Beijing's Olympics Really Green?
• Taking Back the Internet: Creating a Passive-Aggressive Income Stream

No Longer under the Radar

Forget Peyton Manning's 365 yards and three TDs for the undefeated Colts last week. Forget Reggie Bush's 500-plus yards against Fresno State. The top performer of the week was Under Armour, the sports apparel company we profiled back ...READ»

A New Breed of Eco-Designers Reimagines the Detritus of Our Daily Lives

Eco-designers are crafting clever solutions that will divert tons of waste from landfills.READ»

Just Say No

There are some brands you won’t touch. What’s that all about?READ»

Trust in the Future

When it comes to brand management, Kevin Roberts says that only two things are wrong: brands and management.READ»

This Ball Has Brains

A tracking system based on geometric calculations.READ»

Looptworks Upcycles Textile Scraps Into Clothing

American Apparel is attracting attention (as usual) for selling its Bag-O-Scraps to consumers, but a new company called Looptworks is actually taking excess textile waste and turning it into limited edition clothing. In other words, ...READ»

Not So Fast: Reviving Retail Sales

Retail sales are struggling -- and the economy isn't the only reason. "Innovative" efforts to revive the shopping experience have been, let's say, uninspired.READ»