YouTube is just the beginning. If new research is to be believed, the Internet could eventually replace TV. Meet the innovators -- including Joost and Revision 3 -- who are reinventing television.READ»
The Fast Interview: Marketing maven Seth Godin on why it's hard to sell meatballs and why those Bud TV Super Bowl ads fail. Plus two words of advice: Parrot Chow!READ»
Too few companies realize how powerful sites like YouTube can be for marketing themselves. We’ve written about companies like Sodexho using it before. But we cant stress enough the fact that YouTube is a tremendous opportunity for ...READ»
In August 2006, Senator George Allen got burned by a scandalous videoclip posted on YouTube. Up next, the video takedown of a major corporation. Are you prepared?
Corporations, brands and executives should brace themselves for the ...READ»
Viacom is treating YouTube like a copyright infringer, but there's an easy win-win scenario: advertising barter and a per-subscriber fee. All Viacom needs to do is to think of YouTube as just another ad-supported distribution ...READ»
NewTeeVee.com reports that Viacom sued YouTube and Google today over the display of copyrighted materials.
Of course, this makes sense with all the pirated material on YouTube....
Another NewTeeVee article may shed extra light on ...READ»
We are living in the age of everyone getting their fifteen minutes, and videos of a drunk guy trying on a variety of hats or shots of people’s household pets dozing off are probably getting more viewers than Ugly Betty ever will. ...READ»
There's been a lot of activity in recent weeks for major corporations to catch a bit of the YouTube rush, especially now that the video sharing site has beat out MySpace in popularity. It all smells like serious bouts of identity ...READ»
Talk to anyone in the ad industry these days and the mantra de jour is: time is the new currency. Brands, entertainment, technology...you name it, we're all competing for the public's attention. And if someone is willing to spend ...READ»
News broke yesterday that YouTube is in talks with major record labels with the express goal of offering every music video ever created for free. They want to get this done in a mere 18 months. A poet once said, "A man's reach should ...READ»
From the major dailies:
Advertisers in Search of Revenues Look to Web's Latest Heroes
"The runaway success of YouTube, which says 100m videos are watched every day, has sent media executives into a frenzy"
Artists Take Paintings to ...READ»
The rumors are true! Google has acquired YouTube for $1.65 billion in stock. According to a Google press release "YouTube will operate independently to preserve its successful brand and passionate community." The transaction has ...READ»
Following Google’s $1.65 billion deal to purchase YouTube this Monday, News Corp’s MySpace.com has announced interest in expanding its own relationship with Google, and plans to meet with the search engine giant later this week to ...READ»
The big theme at this year's Web 2.0 Summit was never mentioned on-stage. It wasn't related to any of the buzzwords uttered in the hallways: tagging, social media, Ajax, or viral video.
The big theme, as I read it, was ...READ»
In the past week YouTube and MySpace have taken steps to reduce the copyrighted content on their websites. But that is where the similarity ends. While YouTube has been forced by Viacom to take down its copyrighted content, MySpace ...READ»
A fortnight after Viacom flooded YouTube with 100,000 Digital Millennium Copyright Act (DMCA) notices its problems continue unabated. In the past two weeks Viacom has chosen to hitch a ride with Joost. Copyrighted content from the ...READ»
Poor YouTube. It seems that this innovative idea that once attracted the world's amateur filmmakers to put their work out there for the world to see has become a target since it's purchase by behemoth search-provider Google, dooming ...READ»
Is 83-year-old media-mogul Sumner Redstone the crypt keeper of a dying behemoth being dragged into the 21st century kicking and screaming (and suing), or a shrewd old man making would-be Web partners dance his hokey-pokey?
The ...READ»
EMI is testing out new business models and attempting to improve its relationship with consumers at the same time. Recent partnerships with iTunes, Amazon, and YouTube could prove successful for the record label's brand as it cozies ...READ»
Tonight marks the much hyped debut of the CNN YouTube Debates, in which ordinary citizens run the show by asking the candidates questions via videos which they've posted on YouTube. It sounds like the making of revolutionary, true ...READ»
The debate is over and the group is back on a conference call, ready to be debriefed by the Clinton campaign. There's a surprise guest scheduled to talk to the national throng, but a fairly heady debate breaks out while this group ...READ»
According to The Hollywood Reporter (and who doesn't love a post that begins like that?), the creator of the viral-video site BarelyPolitical.com has accepted an offer for the purchase of his site by a bigger video startup. ...READ»
The unlikely marriage of General Electric's NBC Universal and News Corp.'s Fox is official.
The wedded name: Hulu.com. The online-video site is expected to provide free episodes of 90 NBC and Fox shows. The site is also offering a ...READ»
Today, I had four chairs that "required some assembly" delivered. The first one took about 20 minutes to put together. The fourth chair was done is about 4 minutes.
Certain sites have figured out how to do build a ...READ»
