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Topic: Wenda Harris Millard

  
INNOVATION   |  Comment

Commercial Success

Traditional advertising is in deep trouble. Now Yahoo is reinventing the game thanks to ad boss Wenda Millard. And her cooperative approach is winning over Madison Avenue.READ»

LEADERSHIP   |  Comment

It Takes Two

If you want to go places, don't go it alone. Whether you're starting a new company or leading change in a big one, your best ally is a great partner. But do partners have to like each other? Must someone be in charge? And how do you know when it's over?READ»

Yahoo's Strategy Shift

I heard Wenda Millard speak a couple of months ago at a digital-media luncheon, and she assured the audience that Yahoo was not planning to become a major provider of original content. This was meant to address competitive concerns ...READ»

gold-lions

Big Winner at Cannes? SWAG

The most sought after prize at Cannes this week, aside from those fancy little lions...READ»

Tough Luck

Sick joke or slick advertising? Volkswagen has finally tracked down Lee Lockwood and Dan Brooks, the London creatives responsible for a spoof car ad that has been doing the rounds via email and the Web. And today is the deadline VW ...READ»