We are, of course, social creatures, and many marketers understand that. Telecom companies have long encouraged us to connect with our friends & family (or Unity), call our network for free, and purchase family plans. ...READ»
Expanding on John's three previous entries in August about thought leaders featured in the book What's the Big Idea?, authors Laurence Prusak and Thomas Davenport winnow down the ranking even further in the December issue of Harvard ...READ»
In order to do a better job of developing, communicating, and pursuing a strategy, the head of Ideo says, you need to learn to think like a designer. Here's his five-point plan for how to make the leap.READ»
Hypatia was one of the few notable Greek female scholars of Classical antiquity, and was brutally murdered because of her boundless curiosity, her unique perspective on the meaning of life and the workings of the cosmos, and her unbridled influence on those around her. Such attributes made her a clear and present danger to the existing power structures.READ»
It’s a new world. An excerpt from a recent Harvard Business Review article by Chris Zook captures some of the essence of our new world. “New technologies lower costs and shorten product life cycles. New ...READ»
Free. Perfect. Now. It's what Rob Rodin's customers want -- and what the CEO of $1.2 billion Marshall Industries wants to provide. Meet the middleman of the future, and the company inventing the future of selling.READ»